Good Marketing with Stephanie
The Official LANC Podcast
This isn't just another marketing podcast.
Good Marketing with Stephanie explores and analyzes the macro and micro challenges facing marketers at all levels today.
Your host, Stephanie Pryor, is an entrepreneur, PR and marketing consultant, and speaker on the trends that are shaping the future of the marketing and communications industry.
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Marketing’s New Superpower? Systems Thinking.
In this episode, Stephanie sits down with Sophie Buonassisi, SVP of Marketing at GTMfund, to explore how AI is reshaping marketing teams and redefining the skills marketers need to stay competitive. From the shift from 'maker' to 'orchestrator' to the rise of systems thinking, this is a must-listen for anyone navigating the future of marketing.
Ideas into Action: Creative Risks in the B2B Arena
A one-person marketing team at a 60+ year-old manufacturer proves that the biggest risk in B2B isn’t standing out—it’s being forgettable. Josh Rozman shares how he built leadership buy-in for a spokes-character (“Phil”), boosted engagement, and made complex industrial filtration feel human.
Speed, Creativity, and Context: The 2026 AI Playbook for Modern Marketers
Marketing is changing fast. In this episode, Stephanie and Smartacre CSO Lisa Zwikl unpack why strong brand foundations matter more than ever, how AI is reshaping search, and what marketers must prioritize to win in 2026.